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Trust: The Foundation for a Successful Business Sale

We don’t sell your business for you; we sell it with you. A mistake many business owners make is thinking that their business sale advisor will sell their business much like a realtor sells a house. But selling a business doesn’t work that way. We try to minimize the time you have to spend, but we need your involvement to ensure we’re aligned with your goals for the sale, and that you understand what’s happening each step of the way.

That means we have to develop a level of mutual trust. You have to be sure you can trust us to do what’s best for you in all stages of the process, and we have to be sure we can trust you to keep your goals in mind and to be involved in the process. Without that mutual trust, there are bound to be doubts and suspicions about motives, and that can lead to serious issues. A trusting relationship is absolutely critical to a successful sale.

The First Stage of Our Process

In order to develop a relationship that leads to mutual trust, we don’t like to rush into the deal. We take the time to get to know your business, and to learn about you—your family, interests, and goals for the future. And during this stage, you also get to know us—the team at Alberta Business Exchange—so you can feel comfortable and at ease. We’re going to be working together for a considerable period of time. Getting to know each other and finding common ground will help ensure we work well together.

We know you have a lot of questions about the sale of your business, and this is the time to ask them. We’ll answer every question and address your concerns so you feel comfortable at the beginning of our journey together.

You’ll also be asked about your goals for the sale: What are your financial and emotional expectations? How do you want the buyer to treat your business and your employees?

We’ll then discuss the process so you can prepare mentally and emotionally for what is often a very stressful time for business owners and their families.

Finally, we’ll prepare a Valuation Report for discussion and to agree on the value of the business and the proposed deal structure.

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